Public Relations for Security and Bodyguards

This course teaches key considerations in boosting public relations skills. From acting like a professional, to approaching different populations, to maintaining proper conduct, you'll be well-equipped to handle all potential interactions!

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Course curriculum

1. Welcome!
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2. Course Outline
3. Learning Objectives
1. 1.1 What is Public Relations?
2. 1.2 PR 101: A Primer for the Security Industry
3. 1.3 Security Experts' Guide to Public Relations
4. 1.4 Positive PR
5. 1.5 Common Clientele for Security Guards
6. 1.7 Safety for the Customer
7. 1.8 Maintaining a Good Name
8. 1.9 Altering People's Opinions
9. Quiz
1. 2.1 What is Ethics?
2. 2.2 Principle Rules of Ethics
3. 2.3 Types of Ethics
4. 2.4 Divine Command Theory
5. 2.5 Code of Ethics for the Security Profession
6. Quiz
1. 3.1 What is Professionalism?
2. 3.2 Reporting Your Findings
3. 3.3 Professional Duties
4. 3.4 Examples of Professionalism
5. 3.5 Points to Remember
6. 3.6 Interesting Tasks
7. Quiz
1. 4.1 Misconduct
2. 4.2 Theft
3. 4.3 Robbing Time
4. 4.4 Destruction and Misuse
5. 4.5 Fabrication
6. 4.6 Misuse of Drugs and Alcohol
7. 4.7 On-Duty Sleeping
8. 4.8 Corruption, Gambling, and More
9. 4.9 Sexual Harassment
10. 4.10 Disclosing Infractions of Ethics and Misconduct
11. Quiz
1. 5.1 Security Etiquette
2. 5.2 Standard Operations
3. 5.3 Attitude
4. 5.4 Communicating in the Field
5. Quiz
1. 6.1 What is Communication?
2. 6.2 Characteristics of Communication 1
3. 6.3 Characteristics of Communication 2
4. 6.4 Being an Active Listener
5. 6.5 Types of Communication
6. 6.6 Helpful Tips
7. Quiz
1. 7.1 Public Relations Revisited
2. 7.2 Public Relations Incidents
3. 7.3 Importance of Public Relations Competency
4. 7.4 Customer Service
5. 7.5 Dos and Don'ts
6. Quiz
1. 8.1 De-escalation
2. 8.2 Improper Behavior
3. 8.3 Approaching Violent Situations
4. 8.4 Key Considerations for De-escalation
5. 8.5 Human Interaction to Reduce Tension
6. 8.6 Case Studies
7. 8.7 Case Studies: Reflection
8. Quiz
1. 9.1 Preparing to Tackle Difficult Situations
2. 9.2 Methods of Handling Conflict 1
3. 9.3 Methods of Handling Conflict 2
4. 9.4 Guidelines for Responding to Emergencies in General
5. 9.5 Interacting with Different Groups
6. 9.6 Discussing Crisis Intervention Incidents
7. Quiz
1. 10.1 What is Cultural Diversity?
2. 10.2 Cultural Sensitivity
3. 10.3 Showing Respect
4. Quiz
1. 11.1 What is Sexual Harassment?
2. 11.2 What to Do When Someone Complains of Sexual Harassment
3. 11.3 Accountability
4. 11.4 Security Guard Responsibilities
5. 11.5 Keeping the Security Force Free from Sexual Harassment
6. Quiz
1. 12.1 What is Substance Abuse?
2. 12.2 Key Terms
3. 12.3 Dependence
4. 12.4 Alcoholism
5. 12.5 Opiates
6. 12.3 Marijuana and Other Drugs
7. 12.4 Signs of Drug Use
8. 12.5 Responding to Drug Use
9. 12.6 Preventing Drug Use in the Workplace
10. Quiz
1. 13.1 Contact with the Media
2. 13.2 Emergency Communications
3. 13.3 Summary
4. Quiz
1. Finishing the Course
2. Final Test
3. Congratulations!
4. Before you go....

About this course

$49.99
97 lessons
0 hours of video content

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Public Relations for Security and Bodyguards

Course curriculum

Course Introduction

Module 1: Introduction to Public Relations

Module 2: Ethics

Module 3: Professionalism

Module 4: Avoiding Professional Misconduct

Module 5: Security Professionalism

Module 6: Communication Between People

Module 7: Public Relations and Talks

Module 8: Emergencies and Tensions

Module 9: How to Tackle Difficult Situations

Module 10: Cultural Diversity

Module 11: Understanding Sexual Harassment

Module 12: Understanding Substance Abuse

Module 13: How to Talk to the Press

Final Test

About this course

Discover your potential, starting today